About Us

 

OUR
VIRTUE


With a flair for the refined, Virtue Properties team redefines high standards, creating modern buildings, each distinct and yet all built to the same principles of highest standards.

Starting with the selection of prime locations, some of the finest architect designs, an attractive master plan that enriches the skyline and complies with Dubai Municipality’s Green Building standards. Today, a decade into business our philosophy continues through the planning of our team, which are created by experienced designers and project managers, using the finest quality finishing installed by carefully selected contractors. By paying attention to the requirements and taste preferences of our clientele, we have created detailed guidelines to ensure that every project meets our exacting standards.

MISSION AND STANDARDS

  • Absolute commitment to a comprehensive quality.
  • Ensuring excellence in all our operations.
  • Constant quest for the best in the design and selection of construction sites.
  • Creation of innovative projects that meet the value and ensure Client(s) satisfaction.
  • Create a mutual trust and shared values.
  • Work in a comprehensive perspective to build and increase the value of the investment.
  • Attention to small details and Client(s) requirements.

ENSURING EXCELLENCE

Before procuring any site, we assess the feasibility of surrounding environment and supporting infrastructure. We also consider the development mix, demand and growth potential, and the clientele which the location is likely to attract. This phase allows us to foresee the overall picture of the project, that how could we add greater value to the community, complimented by other nearby developments.

While creating any master plan, we always conduct an independent market feasibility study and get our plans reviewed by a credible third party. These measures support our process of optimizing the built-up area while maintaining our standards.

During the design development stage, we closely review costs with our appointed consultants, sales and marketing team provides feedback on the design and finishes, and a third party reviews the overall structure. Following Virtue Properties approvals and final sign-offs, we select different consultants and contractors required to ensure a smooth construction phase and a quality finished product.